In early July of 2020, Instagram announced they were rolling out pinning comments. You might have noticed these little pins 📌 pop up on the gram, but do you know what it actually means and what the purpose of using a pin is? Instagram says they allow you to pin up to 3 comments so you can better manage the conversation. It works similar to how you can pin posts on Twitter, Facebook, and YouTube but let’s jump in and examine what it means exactly.
Hashtags are now used so often throughout social media that it’s hard to know exactly how to use them. Each social media platform uses hashtags differently and if you know how to use them properly you could result in an extensive reach.
Everyone around the world has been affected in some way by the coronavirus. If you open your phone to the news app, social media, your email, or literally anywhere else and scroll- it’s right there. Talking about COVID-19 in marketing communications can be tricky. It’s important to acknowledge the struggle and the current state ofContinue reading “Should you mention COVID-19 in Marketing communications?”
COVID-19 forced our world to go into hibernation overnight. Without the ability to go to restaurants, bars, movie theaters, and even our friends and family houses for dinner we all turned to the internet for community. The trends that came out on social media during the coronavirus were not only interesting but might give some insight into the future of social media.